AI Forms: The only form
with built-in AI

TheySaid’s AI Forms are the only forms on the market with built-in AI. Respondents can answer by voice, get guided through questions conversationally, andcomplete forms faster and more naturallythan any traditional form builder allows.

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Traditional Forms vs.
TheySaid AI Forms

Standard form builders collect what people pick. AI Forms collect what people actually mean.

Text-Only Input

Traditional forms require respondents to type every answer. There's no voice option, no conversational guidance, and no AI asking follow-ups when a response warrants more.

Surface-Level Open-Ended Responses

Text boxes sit there waiting but provide no guidance. Respondents leave vague one-liners because nothing prompts them to go deeper, and your analysis ends up working around incomplete answers instead of acting on rich ones.

Generic-Looking Forms

Most form builders offer minimal visual customization. Your form looks like everyone else's, which does nothing for brand trust or respondent engagement.

No Follow-Up When It Matters

When a respondent flags a serious issue or gives a surprising answer, traditional forms just move to the next question. The moment passes. You're left guessing what they actually meant.

Separate Tools for Different Research Needs

Structured data collection lives in one tool. Conversational research lives in another. Teams manage multiple platforms, and insights end up fragmented across systems.

Voice and AI Make Forms Faster and Easier

Respondents can speak their answers instead of typing. AI reads questions aloud, listens to responses, and keeps the session moving conversationally. It's the only form experience that works this way.

Built-In AI Conversation Mode

Respondents can toggle into AI conversation mode where the AI guides them through questions one at a time and asks relevant follow-ups. You get structured data alongside qualitative context in one unified project.

Visually Branded Forms

Upload background images, set brand colors, adjust transparency, and choose fonts. Create forms that look intentional and reflect your brand rather than defaulting to a generic template.

AI Probes When It Counts

In conversation mode, AI recognizes when a response warrants a follow-up and asks one in real time. No important moment goes unexplored just because a form moved to the next question.

One Platform for Structured and Conversational Research

AI Forms sit alongside AI User Tests, AI Interviews, and AI Polls in the same workspace. All responses feed into the same analytics, giving you a complete picture of feedback without switching tools.

What Are AI Forms?

AI Forms are the only forms on the market with built-in AI. Respondents can answer by voice, toggle into a conversational AI experience, and complete forms faster and more naturally than any standard form builder. Both form mode and AI conversation mode feed into the same results.

Voice-Enabled Responses

Respondents can speak their answers rather than type them. In AI conversation mode, the AI reads questions aloud, listens to responses, and continues the session conversationally for a faster, more natural experience for anyone who finds typing a friction point.

AI-Moderated Conversation Mode

When respondents toggle to AI mode, the AI conducts the session conversationally. It reads questions, processes responses, and asks relevant follow-ups when answers warrant more depth. Respondents can respond by voice or text.

Dual Response Modes

Every AI Form includes a toggle that lets respondents switch between form mode and AI conversation mode. Form mode shows all questions at once for quick completion. AI mode guides respondents through questions one at a time with intelligent follow-ups based on what they say.

Visual Design Customization

Upload background images, set primary and secondary brand colors, control image transparency, and select fonts. AI Forms support the kind of visual customization that makes forms feel like a branded experience rather than a generic data collection tool.

AI Project Creator

Describe what you want to learn and AI builds your entire form using your goals and any context you have uploaded through Teach AI. Get a complete draft with questions, question types, and settings without building from scratch.

Unified Analytics

Whether respondents answered in form mode or AI mode, all responses are captured in the same project. Quantitative ratings and selections sit alongside AI-analyzed qualitative responses, giving you both types of data without switching between platforms.

Everything You Need to Build Forms That Get Real Answers

Voice Input and AI Conversation

In AI conversation mode, respondents speak their answers and the AI reads questions aloud, listens to responses, transcribes them in real time, and continues the session conversationally. Respondents can also type if they prefer.

Toggle Between Form and Conversation

A toggle is available throughout the session, switching between the structured form layout where all questions are visible at once, and AI conversation mode where questions are delivered one at a time with follow-ups.

Background Design and Brand Customization

Background images, brand color palettes, font selection, and transparency controls are configurable per form. Both the form mode and AI conversation mode reflect the visual settings applied.

Teach AI Your Context

Product documentation, company information, and research goals uploaded through Teach AI are available to the AI during conversation mode. This context shapes which follow-up questions the AI asks based on respondent answers.

Multiple Distribution Channels

AI Forms are published via shareable link, email embed, website pop-up, website embed, or QR code. Responses from all channels collect into one project.

Reach the Right People for Your Form

Getting the right respondents matters as much as asking the right questions. TheySaid gives you multiple ways to reach exactly who you need.

Your Participants

Share forms with your existing customers, users, or email lists through links, email embeds, website pop-ups, QR codes, or social media.

Our Participants

Recruit verified participants from TheySaid's integrated panel partners including Cint, DashMR, and RepData. Target specific demographics, industries, job roles, or geographic regions your current audience doesn't represent.

Our AI Participants

Test your form with AI participants before recruiting real respondents. Verify that questions make sense and the AI conversation mode flows naturally. Customizable persona profiles let you simulate your target audience.

FAQs

How is AI Forms different from other form builders?

AI Forms are the only forms on the market with built-in AI. Respondents can answer by voice, toggle into a conversational AI experience where follow-up questions are asked based on their answers, and complete forms faster and more naturally than any standard form builder allows.

How is AI Forms different from AI Chat?

AI Forms present all questions in a traditional form layout that respondents can complete quickly, with the option to toggle into AI conversation mode for a more guided experience. AI Chat is purely conversational from the start, with questions delivered one at a time and AI follow-ups throughout. Use AI Forms when you want structured data collection with optional depth, and AI Chat when the research goal calls for a fully conversational experience.

Can respondents use voice in AI Forms?

Voice is available in AI conversation mode. Respondents speak their answers and the AI reads questions aloud, listens, transcribes responses in real time, and continues the session conversationally. Form mode uses standard text input.

Can respondents switch between form and AI mode mid-completion?

Yes. The toggle is available throughout the session so respondents can move between form mode and AI conversation mode at any point. All responses are captured regardless of which mode they use for each question.

What design customizations are available?

You can upload background images, set primary and secondary brand colors, adjust image transparency, and select fonts. These options let you create forms that align with your visual brand rather than defaulting to a generic look.

Do form mode and AI mode responses show up in the same analytics?

Yes. Whether a respondent answered in form mode or AI conversation mode, all responses are unified in the same project analytics. You see structured data and AI-analyzed qualitative responses together without any manual consolidation.

What question types are supported in AI Forms?

AI Interviews connect with Salesforce, Slack, HubSpot, and Zendesk. Response data flows into the tools your team already uses for CRM, support, and communications.

Do respondents need to download anything to complete an AI Form?

No. AI Forms run entirely in any web browser on desktop or mobile. Respondents click a link or scan a QR code and complete the form without any downloads, app installs, or account creation.

AI Forms: The only form
with built-in AI

Traditional Forms vs.
TheySaid AI Forms