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AI Surveys: Questions that
lead to real answers

You know customers rated your product a 3 out of 5. But do you know why? AIautomatically asks the follow-up questions you'd ask in an interview, giving you survey scalewith interview depth.

TheySaid AI Survey

Traditional Surveys vs. AI-Powered Conversations

Checkbox surveys give you surface-level data that requires guesswork to interpret. TheySaid's AI Surveys dig deeper automatically, turning every response into an opportunity to understand why.

Without TheySaid

Low Response Rates

Traditional surveys feel like interrogations with endless multiple-choice questions. Respondents abandon them halfway through or rush to finish without thoughtful answers, leaving you with incomplete data and wasted distribution efforts.

Shallow Checkbox Data

You know what people chose, but not why they chose it. Traditional surveys force respondents into predefined boxes that miss the nuances, context, and reasoning behind their actual opinions and experiences.

Manual Analysis of Open-Ended Responses

Reading through hundreds of text responses to find patterns takes days of work. You're left copying quotes into spreadsheets and trying to remember which themes appeared most frequently across all the feedback you collected.

One-Size-Fits-All Question Flows

Every respondent sees the same rigid question sequence regardless of their answers. You can't adapt on the fly to explore interesting responses or skip irrelevant questions, making surveys feel generic and impersonal.

No Way to Verify Understanding

When respondents give confusing or contradictory answers, you have no way to clarify what they meant. You're stuck interpreting ambiguous responses and hoping you understood their intent correctly.

With TheySaid

High Engagement Through Conversation

AI transforms surveys into natural conversations where respondents feel heard. Voice-enabled responses and adaptive questioning keep people engaged, leading to higher completion rates and more thoughtful, detailed feedback.

The "Why" Behind Every Answer

AI automatically asks intelligent follow-up questions when respondents show strong opinions or hesitation. You get the reasoning, context, and stories behind each answer without manually moderating hundreds of individual conversations.

Automatic Theme Detection

AI analyzes every conversation instantly, identifying recurring themes, sentiment patterns, and key insights across all responses. You see what matters most without spending days reading transcripts or manually coding qualitative data.

Dynamic Conversations That Adapt

AI adjusts questions based on previous answers, exploring topics relevant to each respondent while skipping irrelevant ones. Every conversation feels personalized and flows naturally rather than forcing people through rigid templates.

AI Clarifies Confusion in Real-Time

When responses seem unclear, AI asks clarifying questions immediately to ensure you understand what respondents actually meant. You get accurate, unambiguous feedback instead of guessing at interpretation.

What Are AI Surveys?

AI Surveys replace checkbox questionnaires with conversational experiences where AI asks your questions, probes deeper when needed, and analyzes every response to surface insights automatically. Get interview-quality depth at survey scale.
Conversational Survey Experience
Respondents have natural back-and-forth conversations with AI instead of clicking through rigid forms. This makes surveys feel engaging rather than tedious, increasing completion rates and response quality.
Intelligent Follow-Up Questions
AI detects when respondents show strong opinions, confusion, or hesitation and automatically asks relevant follow-ups. You get the context and reasoning behind answers without manually conducting hundreds of interviews.
Voice-Enabled Responses
Respondents can speak their answers instead of typing, making feedback faster and more natural. AI transcribes speech in real-time and can even read questions aloud for accessible, hands-free survey experiences.
Automatic Insight Generation
AI analyzes all conversations to identify themes, sentiment patterns, and key findings across responses. You see what matters most without manually reviewing transcripts or coding qualitative feedback, and insights update as new responses arrive.
Smart Question Branching
Create dynamic survey paths where questions adapt based on previous answers. AI can explore topics relevant to each respondent or skip sections that don't apply, making every survey feel personalized.
Multi-Channel Distribution
Share surveys via email, QR codes, website widgets, social media, or direct links. Respondents complete surveys on any device without downloads or technical barriers, and all responses collect in the same project automatically.

Everything you need to gather feedback that matters

AI-Moderated Conversations

AI guides respondents through your survey question by question, asking clarifying follow-ups when answers are unclear and probing deeper when responses warrant it. When voice is enabled, AI reads questions aloud, listens to responses, transcribes them in real time, and continues the conversation naturally.
AI-Moderated conversations

Speech Emotion Recognition

AI detects emotional signals in voice responses, identifying frustration, enthusiasm, or uncertainty through vocal patterns. These signals are captured alongside the spoken content of each response.
Speech Emotion Recognition

Multiple Question Types

Build surveys using rating scales, multiple choice, ranking questions, open-ended text responses, and image choice selections. AI adapts its conversational approach to each question type so transitions feel natural throughout the session.
Multiple Question Types

Real-Time Analytics Dashboard

Responses appear in your dashboard as they come in, with live analytics showing completion rates, sentiment distribution, and emerging themes across all conversations.
Real-Time Analytics Dashboard

Template Library

Start from a library of pre-built survey templates covering common research needs including NPS, employee engagement, customer satisfaction, onboarding feedback, and market research. Templates can be customized or used as starting points for AI-generated question sets.
Template Library

Quality Responses Start With Quality Respondents

Whether you need feedback from your customers, employees, or target market
segments, TheySaid makes it easy to reach the right respondents.

Our Participants

Recruit qualified survey respondents from TheySaid's panel with demographic targeting including age, location, job role, income level, and more. We handle recruitment and participant management while you focus on analyzing results.
Our participants

Your Participants

Share surveys with your own audience through email campaigns, website embeds, social media posts, QR codes at physical locations, or direct links in customer communications. No additional fees for responses from people you recruit.
Your participants

Our AI Participants

Test survey questions with AI respondents before launching to real people. AI participants with customizable demographic profiles help you identify confusing questions, test branching logic, and refine survey flow.
Our AI participants

Survey Plans That Scale With Your Feedback Needs

View Pricing & Plans

FAQs

How are AI Surveys different from traditional survey tools?
Traditional surveys force respondents to pick from preset answers without explaining their reasoning. AI Surveys use conversational AI to ask your questions, then automatically probe deeper based on responses. You get both quantitative ratings and qualitative context in one unified experience.
Can AI Surveys work for employee feedback and internal surveys?
Yes. AI Surveys work for any audience including employees, customers, prospects, or market research panels. Share surveys internally via email or Slack, and AI creates a safe space for honest feedback that might not surface in traditional checkbox surveys.
How does AI know what follow-up questions to ask?
AI analyzes responses in real-time, detecting when someone expresses strong opinions, hesitation, or gives unclear answers. It then asks contextual follow-ups to understand their reasoning, similar to how a skilled interviewer would naturally probe deeper.
What question types can I include in AI Surveys?
AI Surveys support rating scales, multiple choice, ranking questions, open-ended text responses, and image choice selections. You can also enable voice responses for any question type, letting respondents speak their answers instead of typing.
How quickly can I see results and insights?
Results appear in real-time as responses come in. AI generates themes, sentiment analysis, and strategic recommendations automatically as responses accumulate. For most surveys, you'll see initial insights with 5-10 completed responses.
Do respondents need to download anything to take surveys?
No. AI Surveys run in any web browser on desktop or mobile devices. Respondents simply click a link or scan a QR code to start. No apps, plugins, or downloads required.
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